We are seeking a dynamic team member to join our collaborative Marketing Services group!
This role is responsible for developing and executing marketing strategies to support the business objectives. This involves working closely with Sales Consultants, Account Executives and other internal resources to develop marketing concepts. Creating, out-of-the-box thinking is required to craft the vision and execute marketing strategies both business to business and business to consumer.
Develop strategies that support business growth, including copy and visual strategy. Present strategies to senior management and receive approval
Independently manage multiple projects from creative to development
Track, measure and evaluate marketing results
Ensure compliance with all relevant federal / state insurance and security regulations, as they relate to sales and marketing material development and distribution.
Work with creative team to develop marketing and training materials
Develop training strategies to support sales efforts
Develop strategy for consumer communications campaigns, manage execution and track performance
Bachelor's degree or equivalent experience
Minimum 2 years related experience, including developing and presenting Marketing strategies in a business environment.
Ability to work under tight deadlines and under pressure to meet and exceed goals
Strong communication and negotiation skills
Intermediate level proficiency with MS Word, PowerPoint and Excel
High attention to detail - sharp eye and meticulous
Analyze successful and unsuccessful marketing plans and identify areas of improvement